THE WORLD’S
GREATEST
ATHLETES
A FRESH APPROACH
MIDFIELD has joined forces with ARETÉ, the world’s foremost boutique athlete talent agency, to elevate the presentation of ARETÉ’s elite clientele to brands on a truly global scale.
We are developing dynamic, commercial focused storytelling for each individual athlete to approach the market, coupled with original creative and video led impactful design.

GLOBAL SPORTING ICONS
Sir Mark Cavendish Cycling’s Greatest Sprinter
Cam Norrie #1 British Men’s Tennis
Jasper Philipsen Cycling’s New Sprint Sensation
Lauren Steadman GB Paralympic Gold Medalist
Khiara Keating England & Man City Goalkeeper
Hayden Wilde World #2 Triathlon

“WE have heard back from SIR Mark CAVENDISH and he is ABSOLUTELY delighted”
— TYSON HENLY, CHIEF COMMERCIAL OFFICER